An Open Letter to Greg Pak and Fred Van Lente
Dear Sirs,
When you first took over writing chores on the Incredible Hercules, I was rather upset and might have said some rather harsh words regarding your 'hijacking' of one of my favorite titles. I didn't think it was fair the the title character of the book formerly known as Incredible Hulk got kicked off his own main book and a bit player from World War Hulk was getting his place. I was upset, World War Hulk had kind of bummed me out and again, I took this out on your book, vowing never to read it until Hulk and/or Banner once graced the interiors.
I would like to apologize for this knee-jerk fandignant reaction because Incredible Hercules FREAKIN' RULES.
WOW. On a whim, I started reading it for Secret Invasion tie-in and my jaw has dropped with the amount of action you deliver, the amount of depth of character you create and how wonderfully told these tales are. It's a rare sight indeed these days to see both bodacious battles, humor and a little life lesson thrown in for good measure in comics in just the right way and you both have knocked it out of the park in every issue I've had the pleasure of reading. These feel like old stories from Marvel's finest age, wherein mortals could mix with gods, go on an adventure and come back better people for it. From the use of mythology to the casual heroism of Our Hero and how much that all reflects on the cast. These are serious stories told in a non-serious fashion that leave excited for the next issue while satisfied with the results of what we've just read. While he wasn't a character I thought I would have believed in and quite frankly was frustratingly annoyed by at the start, slowly and surely, I'm coming around towards Amadeus Cho, a truly exceptional feat.
In penance, I have purchased the first trade (while it was in hardcover, no less!) and I am proud to say you guys write the best Ares since Oeming gave the character some weight in the God of War mini-series. The epic battle to go defeat the Skrull Gods (an incredible mythology in and of itself!) is hands down the finest story to come out of Secret invasion yet and I only wish that the other books would take a moment to acknowledge the great job that was done there. You both have really made a huge impact on the big event at large and, as a retailer, I've been telling everyone who comes to the counter where the real action is.
So thank you, sorry for not trusting your book at the start and I look forward to what you have in store for the future.
Signed,
~Carla
Give Peace a Chance
So, as Secret Invasion rolls along, revealing that yes, some people are Skrulls, some people are not Skrulls and hey, they're doing whole Invasion under a religeous fervor! For their troubles, the Marvel heroes have banded together to face this army and rip their stinkin' heads off.
Some might say there's a lot of out-and-out killing going on for 'respectable' heroes. Some might say that this wholesale violence should be addressed. Some might even look back to the arguements leveled at one Bruce Banner just a year ago and wonder how hypocritical can one get?
After all, they exiled him off the planet for killing people, right? He was a danger to innocent people, property and prosperity. And I'm sure he probably ate all the donuts before the Illuminati got a single one. His exile was justified.
Now, the heroes are pushed to the brink of rage. Did you see the last page of Secret Invasion #5? Hawkeye is ready to KILL KILL KILL with a white hot rage that they brought back his wife only to kill her again. Where one he admonished Mockingbird for letting a man who forced her to love him fall to his death, now he's ready to start and damn well finish this war, preferably with many damn dirty Skrulls deceased. Ms. Marvel, when tearing into a Skrull front, had a problem when the Skrulls ran into a crowd of innocent people and hid among them. At this point, she acted tactically as a soldier and FIRED IN TO THE CROWD OF PEOPLE. Mind you, she figured out which ones were Skrulls by which humans had the squiggly green word bubbles, but still.
I'm not saying their actions aren't justified. It's clear that this is clear and unadulterated war, where hard choices have to be made and strong actions have to be taken to ensure the survival of the human race. It's big stuff, people. But when not but a YEAR ago, the smartest of these heroes banned a man who was suffering under a tremendous burden, a man who had been hailed as a hero before, a guy they stood next to from time to time, it really makes you wonder if anyone's going to take a good hard look at one another when all this is over. Or if their war crimes are going to swept under the rug to go back to the way things were.
All in all, someone should find Bruce Banner and maybe buy him a beer. Sorry, guy. We never knew what it was like to be that angry.
When the Wrong Thing Can be Right – X-Factor #34
This last issue of X-Factor ends their Secret Invasion tie-in and their She-Hulk tie-in and, I'll be honest here, I can't say it really thrilled me as much as an X-Factor/She-Hulk tie-in should have. To be fair, I'll admit my share of fandignance here and say that my expectations were probably really high and what I want to read in a She-Hulk book isn't what Peter David wants to write, so hats off to the man anyway for putting some of my favorite characters in one big story plus throwing Skrulls in for good measure.
Anyways, I get ot the last page of the most recent issue with our heroes victorious and whatnot when I had to do a double take and re-read a word balloon for clarification:
So here we are (in a very badly scanned picture, my apologies), bidding our guest-stars adieu when Madrox brings up the terrible idea that Tony Stark (the guy they'd normally turn in a Skrull villain into, seeing how he's the director of SHIELD and whatnot) could very well be a Skrull himself. After all, this is an invasion (says right there on the cover!), so what better a guy to invade through than possibly one of the highest laws in the land right now? It certainly would explain a lot of his behavior, see Madrox's laundry list below:
Yeah, that sounds to me like a nefarious plot to-
Wait. What was that? "Exiling your BROTHER"? An easy mistake, sure, but at the same time... from Peter David? He doesn't seem like the kind of guy to make a snafu on something like this, let alone a Hulk-related relation. You can't blame in-character knowledge as the idea that Madrox would know that Bruce Banner is She-Hulk's cousin is a fair assumption. Considering just how many Madroxes there are out there, I think one of them could have picked up that particular note of information. It's one line in a toss off word ballooon, but it shouldn't exactly be written off. Besides, no one's really talked about Tony being a Skrull all along but...
Oh yeah, the Skrull Empress in the guise of Spider-Woman! In fact, a Skrull disguising himself as a Madrox duplicate would be a pretty good cover, considering just how many of him there are and that they're no longer as really 'telepathically linked' as they used to be.
So, editorial gaff or very clever ruse? U DECIDE!
All You Need to Know: New Avengers #43
You might have noticed that there was no recap for this issue. Despite returning to 'present' time, despite the good push this particular story had when we first saw Ka-Zar and Spidey hash things out in the Savage Land right around the first issue of Secret Invasion when all the Marvel heroes that arrived on the ship and they started fighting against the New and Mighty teams.
Well, when this went down, Ka-Zar and his band of Savage Landites happened upon the whole thing and wound up trying to get a handle on what's going on by talking with Spider-Man as seen in New Avengers #41, only to have Captain America happen upon them and the threat of a fight start. Well, a couple issues later, Spidey and his Savage Friends try talking this Cap down by explaining he can't be Cap since Cap is dead, but this just leads to, you guessed it, fighting. No one thinks to ask "Hey, Cap! Great to see you back! What the hell are you doing on a spaceship?" Sure, we know it's not really Steve Rogers (for heaven's sake, Fallen Son was just one 'No really, Steve Rogers is really dead we mean it it's serious, he's dead, the end!' after the other), but humor the bastard! Try to get some info out of him!
Well, not-Cap gets blowdarted to bits and falls only to reveal himself as a foamy mouthed Skrull. Cut to a flashback where they talk about how this Skrull got the blood blanket treatment, how it doesn't always go according to plan, how the Skrull Mind Priestess had to do a little fussing with the memories of this warrior so that he would remember an alternate timeline that would make him believe he's Steve Rogers with greater clarity but this doesn't matter at all BECAUSE HE'S DEAD AND THE HEROES CAN'T LEARN THIS INFO.
So the reader is now told that the spaceship that crashed in the Savage Land didn't have the real Captain America in it. Thanks to Secret Invasion #5, we know that the spaceship didn't have the real ANYONE inside, but if you read this issue before that, you would have figured out the same thing.
And that's all you need to know.
Convention Zen
I sit in my car, the husband driving (sadly, he won't let me call him Happy Hogan as he's both chauffer and bpdyguard this trip), listening to Sirius channel 22 (1st Wave!) and anticipating the Big One.
And for once, I'm not talking about earthquakes.
The San Diego Comic Con is like nothing else on Earth and the name is slightly misleading. It's not so much a comic book convention as it is a media blitz, full of sound and fury for everything from movies to TV shows to soft drinks to webisodes and oh yeah, comics. For a few years, Marvel didn't even come ot the big show and let DC have all the fun, but now, lives are on the line as comic properties are product above and beyond the call of a monthly title.
Right now, I can say I'm intimidated. It's a very daunting thing to see the list for the panels and previews and find yourself staring at the abyss of everything you wanted to know about. Remember Tiny Toon Adventures and Freakazoid? Yep, they got a panel. Miss Mystery Science Theater 3000? Yep, they got a panel. Want to discuss the future of Star Trek? They have three panels (and yet nothing on the upcoming movie?) And oh yeah, comics.
How can they put so much into four days? How can I possibly see it all? Obviously the panel I don't go to is the one that'll have a cure for cancer and free t-shirts. How do I manage my time? How could you possibly see it all?
The answer is YOU CAN'T.
For serious. You really can't see everything they offer. And in a way, you shouldn't want to. Don't be a slave to their marketing shill! Don't forget to leave the convention center at least once every day and yes, before you go to bed. Forage for food at a grocery store. Go find the beach. Do something non-Con related each day and I swear you will have a fonder memory of the experience than what was covered at any panel or picked up from a dealer's table. Once you come to terms with the fact that you can't see everything, that all things are not attainable, that's when you will find yourself at peace with the Con.
Sometimes you might run into a friend. Hell, you might make a new one. Sometimes you'll go to something you hadn't planned on and find yourself enthralled by something new. Sometimes you might even win a free t-shirt. Let Comic Con come to you, do not chase the dragon.
Blood Colossus
These two words have sold me more $3.99 issues than any other since I started this job. Since I started selling.
BLOOD COLOSSUS.
Just... just bask in it for a moment, will you? Take in the wonder and the glory that is a Blood Colossus. The name excites the imagination and lays the groundwork for what is to come. BLOOD COLOSSUS. Blood, viceral, personal, horrific in some cases. COLOSSUS, epic, monumental and ancient. Together, they sell comics.
You see, every time we get copies in of Thor: Reign of Blood in our store, I make them leave and all I have to do is find the right customer at that right moment and say the magic words. Ears perk, interest piqued, I show them what a blood colossus looks like. And awe is shared.
I tell them how the Blood Colossus works. I tell them Thor drives it and 3 out of 7 people will give me a sound of fond familiarity. THOR! We know him! He's a big norse guy/god of thunder/doesn't he have a hammer/etc. I show them the Man himself, laying waste to the dead. Seeing the Blood Colossus and Thor together makes people want to hold the book. To take it into their hands and flip on through. They crave more.
I tell them this is a story. A 'single, self contained issue' full of Norse valor and epic adventure and lore. I tell them that there are no other comics like it, that it will cause you to sponaniously rock out and wail on a guitar. It will make you long for the land of the ice and snow. It will make you feel good.
And that's the beauty of comics; some can actually elicit an emotional reaction from the reader. That sometimes, the story can pull you in and leave you different than before you turned that first page.
I kept copies of Thor: Reign of Blood at the front counter and I would wait for just the right moment. Right when I knew someone wanted to hear a tale. To see something awesome. The Blood Colossus.
I have personally sold over 17 copies of this issue alone. If you haven't seen the Blood Colossus, go to your local comic shop and pick it up. Hold it in your hand. Don't wait for the trade or borrow a friend's copy. Make it your own. Read the legend and take it home to flip through on a rainy day or a long download online. Relish the artwork and the crafting of the two tales woven together. Take that time to really read it, sink it into your bones like the blood of a Blood Colossus.
And when you want more, come back and find me.
Courting Girls
When I worked at my first comic shop down in the City of Industry in sunny southern California, I was handed a small pamphlet titled "How to get Women (and other new customers) Into Your Store!". Well, something like that at least as that's the impression that was left to me upon seeing the cover. The actual title might have been worse. I do remember the cover was pink.
Now, back then, this excited me. I was the only real fangirl around the shop that knew her DC from her Marvel and the idea of attracting other girls into the store was just as much of a mystery to me as it was to the people who made this handy little guide. I was disappointed to see less of a 'how to promote your reading material to a group of people who have been somewhat trained to disregard it' and more of a 'how not to run a crappy store'. One of their suggestions was to make sure the store was 'well lit' and didn't smell. Another was to showcase featured books towards the front door to interest people in the covers and artwork. By the time I got to 'be friendly and approachable to questions', I was done with the little pink book.
Wasn't this stuff self-explanatory? Wouldn't a dimly lit, smelly store with unapproachable staff and hidden product turn off anyone?
I'm lucky to have worked in some fine funnybook establishments. Both my first job and my current employer run pretty kick-ass stores, if I do say so myself. I work at a very inviting and easy to navigate store with an eye-catching layout and less cardboard boxes, kept ship-shape by helpful and attentive staff. We love comics and so should you.
So how do we attract that ever elusive 'girl' market? By getting Minx books? By stocking manga? Can you lure in one type of customer over the other like that?
Now, I purely speak in a snap judgmently fashion here, so take this with a grain of salt, but to be perfectly honest: NO. You can't make a Lifetime channel for comics. You can't just stock manga and expect the chicks to roll in. Mind you, certain types of books attract the female reader more than others but when you really look at it, do you know what's really selling it? A GOOD STORY. That's right: good writing, aesthetic artwork and some drama will attract ANYONE let alone women.
Recently with the influx of Buffy comics (one of Metro's top sellers!), I was asked to make another display for 'Girls' Comics', getting my goat as if I had gift-wrapped it for them. Girls' Comics? REALLY NOW? Thinking about it, I sadly realized that it was a valid sales point. How many mothers called us a 'Boys' Store' or bee-lined straight for comfort zones? So I set about making a display that solved the issue and I felt groovy with. I tried to find books that were engaging, interesting and well-drawn that just so happened to have a female protagonist. I know, it's not like women only watch TV shows or movies about women, why should the protagonist matter, but again.... comfort zones. Next to our display of Buffy and Angel comics is a little rack with a sign that reads: "Real Women, Real Comics". Why yes, it is cheesy! We even have Strangers in Paradise, front and center! But we also have Whiteout and Queen and Country, Manhunter and She-Hulk, Blue Monday and Nana. I tried to make it diverse, but what can you do?
Especially when it sells. I've been able to put Manhunter in the hands of a few folks who'd never pick it up and you wouldn't believe how many guys stand around flipping through She-Hulk (remember kids, this isn't a library). I can't say that a primarily female audience is catching on to these books, but the very fact that they've been taken from their usual place on the shelves and given a little section of their very own seems to be doing the trick. Mind you, so does the Movie Themed endcaps on our aisles, so what can you say?
So in the end, what's all this mean? I am no feminist blogger; there are so many people who do it bigger and better than I do that I would feel like a moron to dare step into incredibly well covered territory. All I can say is that a retailer and reader, try not to shoehorn people maybe? Maybe the quality of the product is the only thing that's going to sell the book? Maybe that all of this is pointless? Be a good store with a great selection and you should have anyone beating a path to your door.
Also, make sure your store is well lit and smells nice.
Presents
Okay, so in the month of June to... maybe celebrate the release of the new Incredible Hulk film (which I will eventually get around to talking about here), we got a bunch of big heafty issues with some backup stories and reprints. Iron Man got two new books, all glossy and keen, all the Hulk got was a rock. It's like they had the same prejudices of the movie going public had with "Well, the last one sucked so let's see if we can just get to 0". And before you say it, I know. Skaar, Son of Hulk is out too and today has the infamous 'red' Hulk runnign around, but neither of these are great intro comics for people who thought Edward Norton was keen. Now, Invincible Iron Man sold out at Metro because... we rule AND that the first issue was rather well paced, interesting and caught people up from the movie to the Way Things Are Now(tm), going light on the Director of SHIELD business and heavy on the Stane v. Stark story. Skaar, Son of Hulk DOESN'T HAVE THE HULK IN IT. In fact, I'd be BETTER if it was just called 'Skaar, Conan in Space' or 'Grek Pak's Interglatactic Tales of Skaar'. If the Hulk ain't in the book, it is not a Hulk book. 'Red' Hulk doesn't count because I have NO IDEA what's going on with that story outside of an All Star Batman feel of taking on the tropes of Hulkness: smashing and gamma monsters. Ehn.
Mind you, Marvel did the same thing with Ang Lee's movie as the 25-cent issue didn't have the Hulk in it either and featured unwanted sexual advances ('Hey, kids! Like the movie? Here's a comic for ya- oh wait.), but that's another story.
Right, the 'specials': King Size Hulk and Hulk: Raging Thunder and... the one that came out before both of those, Giant-Sized Incredible Hulk, with the Gary Frank cover. This is what Marvel brought to the table and, having read each of them, I can't say I'm impressed. But yet, I can't not like them (well, except for the Giant Size, because it was a snooze fest) and let me tell you why.
Both the King Size Hulk and Hulk: Raging Thunder have really light new content. The stories are short and sweet, in Raging Thunder's case maybe a little too short and both of them seem really out of place. Did we really need to know what the Wendigo have been up to? How much ass does Frank Cho need to draw on a regular basis? (Answer: a LOT) These stories, while interesting, are interludes to a larger story at work that was delayed for one reason or another. If it was to fill in the 'gaps' of the main book... again, Wendigo? how much time as the red Hulk had betweent the end of World War Hulk and now? Why is She-Hulk still over here instead of getting disbarred and turning disillusioned bounty hunter in her own book? If it was to entice people into the main story, then welcome to a late and somewhat light on plot title! Yay?
So we get two short tales and then... THREE REPRINTS. And this is where my rage turns. You see, King Size Hulk came with the first appearance of Wolverine which is actually kind of cool. If you don't have it, never read it, it's a neat thing to get for your enjoyment, a little history for your money, plus it had the Hulk in it, which sort of qualifies it for a piggyback in the special. Sure, you could put a reprint of Hulk #181 in a Wolverine special (of which he has a truckload this summer), but this is a way to give a little showtime to the Hulk, kind of 'cool by association'. Believe it or not, there are some people on this Earth that didn't know that Wolverine first appeared in a non-mutant title and fought the Hulk right out of the bat, so history lessons for everyone.
And then... there was the other reprint: Avengers #83. Is the Hulk in this book? NO. Is She-Hulk maybe in this book? NO. Does this book have anything to do with anything Hulk related? NO. So why is it in this King Size Hulk? Because Carla loves the Lady Liberators. Really, that's all I could think of because I really really love the Lady Liberators. I'd be mad at such a waste of a reprint in a Hulk special but it's like finding a really cute kitten in a three car pile up. Sure, there's damage and wreckage and someone should get the licence of the driver that caused it all but ohhhhh, lookit de kitty! Seriously guys, I feel like apologising because even though I have the issue, I have the Avengers DVD-ROM with this issue, I have the Essential Avengers volume with this issue, I was so happy to have yet ANOTHER COPY to show to customers and friends alike. Oh Valykrie and the Enchantress!
The second special actually has the same problem. It's a rather left-field little tale about Thundra, warrior woman of a female-dominated planet, coming to Earth to fight the Hulk and get some DNA from him so that they could have a baby that would be strong enough to lead when Thundra has to step down from being the Warrior Princess. Or something. Yeah, and there's a lot of fighting and metaphorical juxtapositon and yes, there's a Femizon/Gamma hybrid girl being all awesome and cool, but.... really? Who's been crying out for a Thundra vs. Hulk face off? I mean, did Marvel get my letters?
Again, this is another issue I should be really mad at. A weak story that will be forgotten to the annuls of time with the creation of a useless character that some poor fool will dredge back up when his own plots are failing in order to gain a cookie from the Fanboy Faction for his citation of this lost book and, yes, a reprint of Thundra's first appearance in the Fantastic Four. Really, this should have been called Thundra: Gamma Rage or something because it's not a Hulk story. The Hulk is a means to an end for the Femizons who lead the story with their goal of getting preggers (by the way, it's through a kiss so everyone look disappointed). The reprint has nothing to do with the Hulk and once again, he gets the shaft in his own $3.99 special released when his movie hits theaters.
In fact, what's the real story of Jeph Loeb's Hulk? It's about the Red Hulk which we all know isn't Banner now. Skaar, Son of Hulk showed the Green Goliath in the recap but that's it. For a movie that did so much to make you like Bruce Banner, that really hit the core of the old and VERY POPULAR TV show, there is ABSOLUTELY NOTHING like it in comic book form outside of back issues and reprint trades. What a sad, sad state of affairs.
Well, at least I got some reprint presents out of it? Sorry folks.
The Smell of Ink and Newsprint
Yesterday... I downloaded my first comic online last night, given to me by a friend. Please, Dan Slott, please don't come and kick my ass.
To be fair, I own the comic in question and didn't want to hunt down the damned thing and scan it into the computer for an article I wound up not using anyway, soooo...
It wasn't as awkward as I thought it would be. Still, I used the Essential version I had of the comic (that's right, I owned it in two formats!) to really read it and then clipped what pics I needed for my point.
But doing this made me once again realize that there is just something about holding a comic in your hands instead of this new fangled media. For the digital fans, I have no idea how you do it; my scanned copy was really well scanned and had all the info I needed, it just wasn't the same. I own the Avengers and Hulk DVD-Roms that Marvel's smart enough to put out (wow, I actually own THREE different versions of that comic. My guilt for the download lessens by each moment!) and while they are nice, they are also difficult to navigate and see correctly depending on screen resolution. Marvel's Digital Comics Online are readable and fix a lot of the above and yet... I poked around there yesterday and still I longed for the paper and ink set. To be able to take my comics with me to lunch and go sit outside. To (*gasp!*) give them away or curl them up and put them in my bag.
There's a physical element to comics I think that really can't be denied.


God Speed, Green Lantern
Last year, I was lucky enough to be on a movie set for a particular project I'll eventually be free to speak about. Let's just put it this way; I am legally obligated not to say a thing about what I did, who I saw and what I heard and if that doesn't make you want to know what it is, you have no idea how much I want to tell you all.
Enough about me.
So, on set, one of the extras next to me is this absolutely fascinating guy I can't remember the name of. What he does and did is far more important. He trains military soldiers to go to Iraq and protect themselves and others in a hostile urban environment. Everything from procedures on how to handle a suicide bomber, how to clear a road efficiently and quickly as possible, enduring interrogations from the enemy, even how to survive in the sweltering desert and get to safety. He told it all casually, as if his preparation wasn't saving lives and making stronger people. His shoulders were huge, his jaw square and he was funny as hell.
And he wanted to be a Green Lantern.
The moment comics came up in casual conversation, he just lit up like he recited the Oath. He'd been reading Green Lantern comics since he was a kid and adored John Stewart. He could tell you anything about the character and we talked over recent story lines with great enthusiasm. At that time, he talked about the movie possibility and while he didn't know the particulars, he knew he'd be first in the casting call line the moment he got word one. You know, if he wasn't off training in the middle of the desert.
Comics are great, people. Anyone and everyone can be a fan of smoe odd facet or another for a million and one reasons. The guy on set was amazing, in both his acting career and in his day job and when I heard news that the Green Lantern movie seems to be set to film next Spring, I thought back to that guy. Sure, hal Jordan seems to be the main named dropped, but if there's room for a John Stewart, you'll have a very brave and awesome guy front and center.